Pricing considerations for software application platforms include customer experience, cost models, per resource, user, app, or percent of revenue.
Management
Product-market fit, evolution of technology, management by objectives, organizational structures, growing businesses and people's careers.
How to raise prices in enterprise software: 3 strategies
Raising prices in enterprise software can be a tricky venture. In this article we provide three methods on how to raise prices fairly and effectively.
How enterprise software companies sell services
How do enterprise software companies create, bundle and sell services? In this post, we explore a deep-dive into the types of services, the partner ecosystem around a given technology or product, and how to best align software and service in a customer offering.
How to assess a company’s international strategy
Investors, analysts and business professionals often need to study how a given company is having success with international market expansion.
How to estimate product adoption and trends
When looking to estimate product adoption the amount of data available is often limited. You may ask yourself who else is using a particular product when considering using it yourself. You may need data for market research or investment purposes. Or you may just be curious on the trends of a particular product or brand. In this […]